Founded as a skateboard company in 2020, WORLD PEACE has become a reflection of the city's skate culture, shaped by a shared vision of where Finnish skateboarding has been and where it continues to go.
To mark the arrival of the latest autumn colourways of the KARHU Fusion XT and Super Fulcrum, we spent one of the last evenings of summer with Mujan Sheriff, Muse Röyttä and Veikko Tuomainen from the WORLD PEACE team.
Rather than planning a campaign, the idea was simple: spend time together and document the session as it unfolded.
As the evening moved from one spot to the next, conversations blended with skating, photography and the rhythm of the city.
It was an opportunity to see Helsinki through the eyes of the people who know it best, while capturing the latest colourways in an environment that felt completely natural.
WORLD PEACE has always been about more than skateboarding. It's a group built around friendship, creativity and a shared vision for the continued growth of Finnish skateboarding.
Spending an evening with them offered a glimpse into that world, and made for the perfect setting to introduce the newest additions to the Fusion XT and Super Fulcrum collections.
Discover the latest KARHU Lifestyle Collection, now available on KARHU.com, at KARHU Stores, and through select retailers worldwide.
