#karhuxerikbruun
KARHU COLLABORATES WITH ERIK BRUUN, FINLAND’S FAMOUS GRAPHIC DESIGNER
Karhu is extremely proud to share our latest project in collaboration with Erik Bruun, Finland’s famous graphic designer!
Karhu asked Erik Bruun, now 92 years young, and still working daily, to create a special image to celebrate Karhu’s long legacy as a sports brand.
Known for designing nature inspired banknotes, stamps, and his first love, posters, there was no better match than to team up with the master himself.
Erik Bruun combined his love for the outdoors, animals, and Karhu’s rich sports history to draw a beautiful image featuring Finland’s national animal, the “Brown Bear”, which is also the brand logo and name (Karhu means bear in Finnish).







Karhu x Erik Bruun “Champion Bear” Video
Karhu met with Mr. Bruun at his beloved house on the small islands of Suomenlinna, situated in front of Helsinki’s harbour. Together we created a video, showing Erik Bruun at his favourite place in the house, his workroom. Here he talks about his design inspiration and how this stunning image came to life.

YouTube Link: https://youtu.be/P7Y8E0jPlTQ
Video by @mauritshelfensteijn

Karhu x Erik Bruun “Champion Bear” tote bag and poster
To take Erik Bruun’s “Champion Bear” around the world, we have created a sturdy tote bag. Since Mr. Bruun loves to see his art on posters, the project would not have been the same without creating a poster featuring his beautiful artwork. Both the special edition tote bag and the poster (240 grams o set printed on natural paper A3 format) are exclusively available at the Karhu Store in Helsinki. As an extra, the poster will be gifted when purchasing Karhu products while supplies last.

Launch info Karhu x Erik Bruun “Champion Bear”
Poster: available from Saturday, the 14th of July, exclusively at the Karhu Store Helsinki.
Tote bag: available from Saturday, the 14th of July, exclusively at the Karhu Store Helsinki.
Karhu Store Helsinki Location: Google Map

About Erik Bruun
Erik Bruun is a Finnish graphic designer born in Viipuri April 7th 1926. Bruun spent his childhood in Säiniö, outside Viipuri, since 1944 part of Russia. During the war the family moved to Helsinki where Bruun started to study graphic design at the University of Art and Design. He graduated as a graphic designer in 1950. In 1953 he founded his graphics company.

Erik Bruun has designed numerous amounts of logotypes, brand guidelines, posters, books, annual reports for Forest Industry companies, stamps and even Finnish banknotes. His latest e ort is the joint project of designing textiles with Vallila Interiors. His posters, postcards and stamps mainly describe Finland’s beautiful nature. He has designed the symbol for The Finnish Association for Nature Conservation, a pro bono-act that describes his deep love for nature and his concern about its sustainability.

In 2007, Bruun was awarded the Pro Finlandia medal. The Art’s Council of Finland granted him the title Professor, a tribute to Erik Bruun’s long-term work in the arts.

About Karhu
KARHU, meaning “bear” in Finnish, is a leading running brand, and has provided technical running and outdoor gear for 100 years. With an authentic heritage in athletics and a deep connection to the outdoors, KARHU follows the Finnish principles of design simplicity and running purity. KARHU shoes have been worn on the feet of the greatest Finnish runners, including Paavo Nurmi and five Boston Marathon champions. KARHU shoes and apparel are sold globally at running and lifestyle specialty retailers. For more information, visit Karhu.com.